Viggy Hegde discusses the impact of power shortages on data center providers, hyperscalers, and end users, noting a shift towards tier-two markets due to high costs in traditional tier-one areas like Northern Virginia and Silicon Valley.
He highlights that while infrastructure in these new markets is improving, initial challenges persist.
Examples include Atlanta emerging as a significant market.
Hegde emphasizes the necessity for addressing these issues through industry adaptations and meeting end-user requirements.
This video is excerpted from the podcast Ep. #44 Viggy Hegde, Vice President of Marketing at Compu Dynamics | Data Center Go-to-Market Podcast.
Action Items
- Explore alternative Tier 2 markets for data center deployment.
- Assess the infrastructure readiness and power availability in secondary markets.
- Develop strategies to address the power shortage challenges and meet end-users' needs.
Outline
Impact of Power Constraints on Data Center Providers and End Users
- Viggy Hegde discusses the widespread power constraints affecting data centers nationwide, leading providers and hyperscalers to seek alternative markets.
- The high cost of power in areas with shortages is driving companies to look for locations with lower power and infrastructure costs.
- Viggy Hegde highlights that while some tier-two markets were not ready for data center deployment in the past, they are now becoming viable options due to improved infrastructure.
- Examples of booming tier-two markets include Atlanta, which is seen as the next major data center hub, and previously undeveloped regions.
- The conversation emphasizes the need to address these challenges through industry changes and meet the evolving needs of end users.
Resources
Watch the full podcast Ep. #44 Viggy Hegde, Vice President of Marketing at Compu Dynamics | Data Center Go-to-Market Podcast
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